taylormckibbon21May 31, 20212 min readBlog #1 Public Relations in the Presence of Covid-19Public Relations and the struggle of news attention, during a pandemic. PR professionals maintain an organization's image. They help...
taylormckibbon21Apr 2, 20214 min readThe Importance of Networking: Semester Wrap UpIt is crazy to reflect back and see how fast this semester has gone by. I started off this semester will limited knowledge regarding...
taylormckibbon21Mar 23, 20212 min readSanto Ligotti: His Marketing Journey and How to Create Your Own Opportunities Journal #3 Santo has gone through many avenues of marketing, allowing him to be knowledgeable in a wide range of marketing sectors. He...
taylormckibbon21Mar 6, 20212 min readBlair Roebuck: An Insight to Marketing AnalyticsJournal #2 Through reflecting on Blair's presentation, It was great to hear from a fellow Western alumni speak about her career path...
taylormckibbon21Jan 24, 20215 min readSpending Time with Caroline Berryman and Cathy McKnightSomething that I have really appreciated throughout my program at George Brown was how accessible it is to be able to connect with people...
taylormckibbon21Jan 24, 20215 min readMobile Day AssignmentTowards the last week of 2020, I began thinking about what most people do towards the end of a year- New Year’s resolutions. I myself,...
taylormckibbon21Dec 7, 20201 min read10 Content Marketing Platforms To Help Elevate Your BrandContent marketing can be tricky to navigate at first. There are so many ways that one may market themselves to their audience. However,...
taylormckibbon21Nov 26, 20202 min readWhy Brands Should Invest In Social Media When starting a new brand, it can be difficult to navigate. The goal is to try and gain an audience in order to build your brand and...
taylormckibbon21Nov 11, 20206 min readCalabrian Kiss: An interview with designer Olivia Fisico This interview is with Olivia Fisico. She is a small brand owner selling hand made clothes. We discuss social media, marketing and more